Jan 18, 2025

Flora Hibberd • Lucky You • 2025


Along with the album comes a lyric video for release day focus track, "Lucky You." Made by band member Victor Claass with font hand-drawn by Flora Hibberd herself, the video collages fascinating archival footage and scientific diagrams of plant growth cycles. About it Claass says:
 
Watching the video for Lucky You is supposed to feel like flipping through a book about mosses and lichens. These soft and fragile organic forms appear in the lyrics, which reveal themselves across the screen until they crowd each other out and saturate. The effect is an instability, a sense of disturbance, reflecting the song, holding all its tension until the last.



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